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As the name suggests, the non-profit good practice guide contains a wealth of information especially for non-profit organisations. In the Marketing and PR section you will find resources discussing:
- Branding and Advertising
- Newsletters and Email
- Legal Considerations
- Planning and Strategy
- Print Marketing
- Public and Media Relations
As well as resources for and about Marketing, the guide also contains information about:
- Advocacy and Lobbying
- Financial Management
- Evaluation
- Fundraising
- Governance
- Human Resources
- Information Management
- Legal Issuesv
- Data and Statistics
- Volunteerism
Useful, practical and easy to follow material.
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