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Marketing Source is an American-based marketing company which helps customers with the whole marketing spectrum including advertising, public relations and communication strategies. Their website showcases their services, but also has hundreds of great marketing articles which you can read through for free. Some of the topics covered include:
- Branding
- Advertising
- Direct Mail
- Tele Marketing
- Newsletters
- Networking
- Print Material
- Legal and Privacy Issues
The majority of the articles are written with business in mind, but they can easily be translated to the not-for-profit sector. There are also 3 great articles listed under ‘Marketing for Non Profits’:
http://www.marketingsource.com/index.php?v=article_search&cat=Marketing%20For%20Non-Profits
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